Terms and Conditions
TERMS AND CONDITIONS
Alika Fashion Store
Last Updated: March 2026
1. ACCEPTANCE OF TERMS
Welcome to Alika Fashion Store ("we," "us," "our"). By accessing our website at www.alika.in and placing an order, you agree to be bound by these Terms and Conditions. If you do not agree with any part of these terms, please do not use our website or services.
2. ABOUT ALIKA FASHION STORE
Alika Fashion Store specializes in handcrafted, made-to-order ethnic wear including sarees, kurtis, salwar sets, and other traditional Indian garments. Each piece is carefully crafted by our team of 60+ women artisans across Kerala, India, following traditional embroidery techniques passed down through generations since the 1930s.
Our Mission: To empower women artisans through fair-trade craft while preserving traditional Indian embroidery techniques and promoting sustainable slow fashion.
3. MADE-TO-ORDER POLICY
3.1 Production Process
ALL products sold by Alika Fashion Store are made to order. This means:
- Products are NOT pre-made or stored in warehouses
- Production begins AFTER your order is confirmed and payment is received
- Each piece is handcrafted specifically for you by skilled artisans
- Production time is 3-4 weeks from order confirmation
3.2 Production Timeline
Standard Production Time: 3-4 weeks (21-28 business days)
This timeline includes:
- Fabric sourcing and quality inspection (2-3 days)
- Hand embroidery and craftwork (14-21 days)
- Quality assurance and finishing (3-4 days)
Dispatch: Products are dispatched within 1 working day after production completion.
Note: Production time does NOT include shipping/delivery time. Total time from order to delivery = Production time (3-4 weeks) + Shipping time (as per your location).
3.3 Rush Orders
We DO NOT accept rush orders or expedited production requests. The 3-4 week timeline is essential to maintain our quality standards and respect the artisan's craft. Please plan your purchases accordingly.
3.4 Order Modifications
Once an order is placed and production has begun, modifications to size, color, design, or customization are NOT possible. Please review your order carefully before confirming payment.
4. PRODUCT INFORMATION
4.1 Product Descriptions
We strive to provide accurate product descriptions, images, and specifications. However:
- Colors may vary slightly due to screen settings and photography lighting
- Hand embroidery may have minor variations as each piece is handcrafted
- Natural fabrics may have slight texture variations
- These variations are NOT defects but characteristics of authentic handcrafted products
4.2 Product Availability
Products shown on our website are made to order. However, we reserve the right to:
- Discontinue any product without prior notice
- Limit quantities available for purchase
- Refuse orders at our discretion
4.3 Measurements and Sizing
- Size charts are provided for reference
- Measurements may vary by ±1 inch due to handcrafted nature
- Please refer to our size guide before ordering
- Custom measurements may be accommodated (contact us before ordering)
5. PRICING AND PAYMENT
5.1 Pricing
- All prices are listed in Indian Rupees (INR)
- Prices are inclusive of GST (Goods and Services Tax) where applicable
- Prices are subject to change without notice
- The price at the time of order confirmation is the final price
5.2 Payment Methods
We accept the following payment methods:
- Credit/Debit Cards (Visa, Mastercard, RuPay, American Express)
- UPI (Unified Payments Interface)
- Net Banking
- Digital Wallets (Paytm, PhonePe, Google Pay, etc.)
- Cash on Delivery (COD) - for select locations only
5.3 Payment Security
- All payments are processed through secure, encrypted payment gateways
- We do NOT store your credit card or banking information
- Payment information is handled by certified third-party payment processors
5.4 Order Confirmation
- Orders are confirmed ONLY after successful payment
- You will receive an order confirmation email with order details
- Production begins only after payment confirmation
6. SHIPPING AND DELIVERY
6.1 Shipping Locations
We ship across India and internationally. Shipping costs and delivery times vary by location.
Domestic Shipping (India):
- Metro Cities: 3-5 business days after dispatch
- Other Cities/Towns: 5-7 business days after dispatch
- Remote Areas: 7-10 business days after dispatch
International Shipping:
- Delivery times vary by country (10-21 business days)
- Customs duties and taxes are the responsibility of the customer
- International orders may be subject to customs delays
6.2 Shipping Costs
- Shipping costs are calculated at checkout based on delivery location
- Free shipping may be offered on orders above a certain amount (as indicated during checkout)
- International shipping costs vary by destination and weight
6.3 Order Tracking
- You will receive a tracking number via email once your order is dispatched
- Track your order through our courier partner's website
6.4 Delivery Issues
Undelivered Orders:
- If courier attempts delivery and you're unavailable, they will make 2-3 attempts
- Unclaimed packages will be returned to us
- Re-delivery charges may apply
Lost or Damaged in Transit:
- Report damaged packages within 48 hours of delivery
- We will arrange replacement or refund for damaged items
- Claims must be supported by photos of damaged packaging and product
7. RETURNS, EXCHANGES, AND CANCELLATIONS
7.1 Cancellation Policy
BEFORE Production Begins (Within 24 hours of order):
- Orders can be cancelled for a full refund
- Contact us immediately at +91 8157025332 or email
AFTER Production Begins (After 24 hours):
- Orders CANNOT be cancelled as production is already underway
- No refund will be provided for cancelled orders after production begins
- This is due to the made-to-order nature of our products
7.2 Return Policy
Made-to-Order Products:
- Made-to-order products are generally NOT eligible for return or exchange
- Each piece is crafted specifically for you based on your order
EXCEPTIONS - Returns Accepted ONLY if:
-
Manufacturing Defect:
- Significant stitching errors
- Fabric tears or damage
- Wrong embroidery or design error
- Color mismatch from product description
-
Wrong Product Delivered:
- You received a completely different product than ordered
-
Damaged During Shipping:
- Product arrived damaged (with proof of damaged packaging)
NOT Accepted as Valid Return Reasons:
- Change of mind
- Color appears different on screen vs reality (natural variation)
- Minor variations in hand embroidery
- Size doesn't fit (unless we sent wrong size)
- Product doesn't match expectations
7.3 Return Process
If you receive a defective or wrong product:
-
Contact us within 7 days of delivery
- Email: [your email]
- WhatsApp: +91 8157025332
- Provide: Order number, photos of product and defect
-
Return Authorization
- We will review your claim
- If approved, we'll provide return shipping instructions
- DO NOT ship the product back without authorization
-
Return Shipping
- For defective/wrong products: We cover return shipping
- For other returns: Customer pays return shipping
-
Inspection
- Returned product will be inspected within 5-7 business days
- Product must be unused, unwashed, with all tags intact
-
Resolution
- Refund: Processed within 7-10 business days
- Replacement: New product will be made (3-4 weeks production time)
7.4 Exchange Policy
We do NOT offer direct exchanges. If you want a different size or color:
- Return the original product (if eligible)
- Place a new order for desired item
- Both processes will follow standard timelines
7.5 Refund Process
Approved refunds will be processed as follows:
- Refund method: Same payment method used for purchase
- Processing time: 7-10 business days after product inspection
- Bank processing time: Additional 5-7 business days (varies by bank)
Shipping charges are non-refundable except in cases of wrong/defective products sent by us.
8. QUALITY ASSURANCE
8.1 Our Quality Standards
Every Alika product undergoes rigorous quality checks:
- Fabric inspection for flaws
- Embroidery consistency verification
- Measurement accuracy check
- Final finishing and pressing
- Quality seal approval
8.2 Handcrafted Variations
Because our products are handcrafted:
- Minor variations in embroidery density and pattern are normal
- Slight color variations in hand-dyed fabrics may occur
- Measurements may vary by ±1 inch
- These are NOT considered defects
9. INTELLECTUAL PROPERTY
9.1 Copyright and Trademarks
All content on www.alika.in including:
- Product designs and patterns
- Photographs and images
- Text, graphics, logos
- Website design and layout
...is the exclusive property of Alika Fashion Store and is protected by Indian and international copyright laws.
9.2 Use Restrictions
You may NOT:
- Reproduce our product designs for commercial purposes
- Copy or redistribute our product images
- Use our brand name or logo without permission
- Reverse engineer our designs
10. PRIVACY AND DATA PROTECTION
10.1 Information Collection
We collect personal information including:
- Name, email, phone number, shipping address
- Payment information (processed securely by third parties)
- Order history and preferences
10.2 Use of Information
Your information is used to:
- Process and fulfill your orders
- Communicate order status and updates
- Provide customer support
- Send promotional emails (you can opt-out anytime)
10.3 Data Security
- We use industry-standard encryption and security measures
- We do NOT sell or share your personal information with third parties for marketing
- Payment information is NOT stored on our servers
For complete privacy details, see our Privacy Policy.
11. CUSTOMER RESPONSIBILITIES
By ordering from Alika Fashion Store, you agree to:
- Provide accurate shipping and contact information
- Be available to receive deliveries
- Inspect products immediately upon delivery
- Report any issues within specified timeframes
- Use products for personal, non-commercial purposes
- Respect our artisans and their craft
12. LIMITATION OF LIABILITY
12.1 Product Use
Alika Fashion Store is NOT liable for:
- Damage caused by improper care or washing
- Color fading due to improper care
- Alterations made by third parties
- Wear and tear from normal use
12.2 Indirect Damages
We are NOT liable for:
- Loss of income or business
- Missed events due to delivery delays
- Emotional distress
- Consequential or incidental damages
12.3 Maximum Liability
Our maximum liability is limited to the purchase price of the product in question.
13. FORCE MAJEURE
We are NOT responsible for delays or failures in performance resulting from acts beyond our reasonable control, including:
- Natural disasters (floods, earthquakes, pandemics)
- Government actions or restrictions
- Labor disputes or strikes
- Supplier failures
- Internet or technology failures
- Acts of terrorism or war
14. DISPUTE RESOLUTION
14.1 Governing Law
These Terms and Conditions are governed by the laws of India. Any disputes will be subject to the exclusive jurisdiction of courts in Thiruvananthapuram, Kerala, India.
14.2 Dispute Resolution Process
Before taking legal action, we encourage you to:
- Contact our customer service team
- Attempt to resolve the matter amicably
- If unresolved, consider mediation
14.3 Class Action Waiver
You agree to resolve disputes individually and waive any right to participate in class action lawsuits.
15. MODIFICATIONS TO TERMS
15.1 Right to Modify
We reserve the right to modify these Terms and Conditions at any time without prior notice.
15.2 Effective Date
Changes become effective immediately upon posting on our website. The "Last Updated" date at the top indicates the latest revision.
15.3 Continued Use
Your continued use of our website and services after changes constitutes acceptance of modified terms.
16. CONTACT INFORMATION
For questions, concerns, or support regarding these Terms and Conditions:
Alika Fashion Store
📍 Address: Thiruvananthapuram, Kerala, India
📱 WhatsApp: +91 8157025332
📧 Email: [your email address]
🌐 Website: www.alika.in
Customer Service Hours:
Monday - Saturday: 10:00 AM - 6:00 PM IST
Sunday: Closed
17. SEVERABILITY
If any provision of these Terms and Conditions is found to be invalid or unenforceable, the remaining provisions will continue in full force and effect.
18. WAIVER
Our failure to enforce any right or provision of these Terms and Conditions does NOT constitute a waiver of such right or provision.
19. ENTIRE AGREEMENT
These Terms and Conditions, along with our Privacy Policy and Shipping Policy, constitute the entire agreement between you and Alika Fashion Store regarding your use of our website and purchase of products.
20. ACKNOWLEDGMENT
By placing an order with Alika Fashion Store, you acknowledge that:
- You have read and understood these Terms and Conditions
- You agree to be bound by these terms
- You are 18 years of age or older (or ordering with parental consent)
- The information you provide is accurate and complete
- You understand our made-to-order production timeline of 3-4 weeks
- You accept the handcrafted nature of our products and minor variations
Thank you for supporting handcrafted, fair-trade fashion!
By choosing Alika, you're not just purchasing clothing — you're supporting 60+ women artisans, preserving traditional craft, and continuing a legacy that began in the 1930s with Mrs. Sophie Sathyasnadhan.
ALIKA FASHION STORE
Guardians of Craft. Empowerers of Women. Keepers of Legacy.
Established 2013 | Inspired by Mrs. Sophie's Vision Since 1930s
Thiruvananthapuram, Kerala, India
These Terms and Conditions were last updated on March 7, 2026.
